Design Leadership
Empathetic Product Design Leader with 20 years of experience elevating teams, solving complex challenges, and delivering innovative products — currently at Amazon
Empathetic Product Design Leader with 20 years of experience elevating teams, solving complex challenges, and delivering innovative products — currently at Amazon
I keep a holistic perspective — constantly evaluating how to deliver optimal impact for the moment, not just the roadmap.
My greatest satisfaction is creating the conditions for team members to go beyond their potential.
I lead with a business mindset — product success is what lets us keep creating things that enhance people's lives.
I ask the why behind the why. Real insights come from understanding people, organizations, and products at depth.
From IC craft to building and leading multi-disciplinary design organizations across the world's most complex product challenges.
Leading UX for 8 mission-critical AWS services spanning Load Balancing, Application Networking, API Management, Domain Name Services, Resilience, and Compute. Scaled the org portfolio 3× (12 → 34+ services) with no headcount growth by implementing tiered UX support models, prioritization frameworks, and AI workflows.
Led the global Partner Platform UX team — 20+ designers across three continents — building applications that enable Game Developers and Publishers to manage and operationalize content on PlayStation stores. Led design for PS5 Game Base social experience and PlayStation Now on Console and PC. Promoted from Sr. Designer → Lead → Manager → Sr. Manager.
Led user experience design for Lowe's next-generation responsive eCommerce website, helping to lead the conversion of the entire site to Adobe Web Experience Manager components. Translated customer feedback, user research, and BI data into actionable design decisions.
Designed and led UX for mobile applications and web platforms — AT&T's mobile video player and family communication apps, HTC's multi-national cable box and mobile experience, ooVoo's web-based video chat platform, and Qualcomm's trucking operations web application.
Led user research and design for the in-vehicle driver experience — B2B safety, navigation, and workflow applications. Conducted ethnographic research with the truck driver community (including ride-alongs) to define workflow, user needs, and product value propositions.
Led UI design for mobile features including Bluetooth, Games, Web Browser, Tools, Media Gallery, Settings, and E911. Worked with 15+ carriers (Verizon, US Cellular, Alltel) to translate carrier requirements into customized UI design solutions.
Connecting product vision to design action. Translating business goals into priorities that create real user and company value.
Structuring design organizations for scale — hiring, growing, and retaining top talent while building cultures where people thrive.
Making user research a strategic driver. Building programs that surface insights leadership can act on — not just validate.
Systems, tools, rituals, and processes that make design teams faster, more consistent, and more impactful across the org.
Building trust with PM, engineering, and executive stakeholders. Making design a respected voice in product decisions at every level.
Building and governing scalable systems that accelerate delivery and maintain quality coherence across large product portfolios.
Whether you're looking for a design leader, want to collaborate, or just want to talk about UX — I'd love to connect.
chadrolinski@gmail.com